Wednesday, June 22, 2016

Fitness Industry: Do Work, Son

EFF YES. So much potential to change lives, so many instances of poor execution.

"Part of why people are anxious about exercising is because we are supposed to be sexy and physically perfect when we do it. We see images of women in tiny shorts and crop tops and this makes people feel inadequate," Adams says. "Research shows that the more we are exposed to images of physical perfection, the more depressed and angry we get. This doesn't motivate; it makes us feel worse and we want to hide."
At the other end of the spectrum, we're bombarded with unflattering pictures of fat people and 'public health' messages about how they're going to die untimely deaths. And as numerous failed anti-obesity advertising campaigns highlight, fear and shame don't help people make healthy decisions in the long term.

http://m.dailylife.com.au/news-and-views/dl-opinion/how-the-fitness-industry-turns-people-off-exercise-20150601-ghe05b.html

No comments:

Post a Comment